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Ghostwriting

Success through Ghostwriting

A Year ago, I didn’t even know Ghostwriting was a real job

I thought it was something only famous authors and politicians used — you know, when they “write” a book but someone else actually does the work.

Then I stumbled into an entire online world where writers like me get paid to write blogs, social media posts, newsletters, and even books for others — without our name appearing anywhere.

And here’s the best part: you can start this career from your home, with nothing but your writing skills and an internet connection.

The Moment It Started for Me
It all began unexpectedly. A small business owner I knew complained about not having time to write blog posts for his website.

Half-joking, I said, “I could write them for you.

He agreed, gave me two topics, and I delivered the posts within three days. He loved them — not just for the quality, but because I wrote in a tone that sounded like him.

That single project turned into regular work. Then, one of his friends reached out for help to write for his Linkdin. And before I knew it, I had my first unofficial “client list.” From Linkdin

I didn’t even realise at the time: I was ghostwriting.

What Exactly is Ghostwriting?
Ghostwriting is simple: you write for someone else, but they take the credit.

It could be:

A blog post under their name.

A LinkedIn article in their tone.

A book they “authored.”

Your role is to make the content sound like them — their words, their style, their personality.

The Skills You Need (and Why They Matter)
Ghostwriting is not just “writing well.” You need to:

Adapt to different voices – Some clients want professional and formal, others casual and chatty.

Research deeply – Even if you have zero knowledge of the topic.

Be invisible – Your writing should blend seamlessly with the client’s style.

Communicate clearly – To understand exactly what they want (and avoid rewrites).

How to Get Your First Ghostwriting Client
This is where most beginners get stuck. Here’s what worked for me — and what can work for you:

  1. Start with people you know.
    Offer to write a blog post, social media update, or email for a friend, family member, or small business owner.
  2. Use freelance platforms.
    Create gigs on Fiverr, Upwork, or Freelancer with clear offers like “I will ghostwrite your blog post” or “I will write in your voice.”
  3. Show samples in different tones.
    Clients want proof you can match their style. Make 2–3 examples: one casual, one professional, one storytelling.
  4. Network online.
    Post short writing samples on LinkedIn and join writing groups. Clients often find writers there.

How Much You Can Earn
When I started, I charged ₹500–₹1000 per article.

As I gained confidence and testimonials, my rates increased. Today, some ghostwriters earn ₹5000–₹10,000 per blog post, and book ghostwriters can make lakhs per project.

Your income depends on:

Your writing speed

Your experience

How well you negotiate

My Biggest Mistake (Learn From It)
In my early days, I accepted any topic, even ones I disliked. This made projects slow and mentally draining.

Now I focus on niches I enjoy (like business, lifestyle, and personal growth). Not only do I write faster, but my work is better — and clients are happier.

Quick Checklist to Start Ghostwriting
✅ Choose 2–3 niches you enjoy.

✅ Create a few sample pieces in different voices.

✅ Set your starting rate (don’t work for free forever).

✅ Reach out to 5–10 potential clients or post on freelance sites.

✅ Deliver on time and keep communication clear.

Final Words
Ghostwriting gave me a way to earn online without showing my face or constantly self-promoting.

If you love writing, enjoy adapting to different voices, and value flexibility, this could be your perfect career move.

Take the first step today — write a sample, send a pitch, and see where it leads. Who knows? A year from now, you might be telling your own ghostwriting story.

If you found this useful, let me know in the comments — I might share my client pitch template in my next post.

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